Airdrop Hunter
Playing airdrop farmers - Design guide for harvesting airdrop hunters
+-----------------------------------------------------------+
| AIRDROP HUNTER |
+-----------------------------------------------------------+
| |
| Guide to harvesting airdrop hunters |
| Three types of airdrop design |
| |
+-----------------------------------------------------------+Understanding Airdrop Objectives
Airdrops are essentially a variant of Ponzi scheme logic. First understand your airdrop objectives (the "Three Types"):
| Objective | Target Audience (Who to extract money from) |
|---|---|
| Generate data for VCs and exchanges | VCs and exchanges (investment + listing liquidity) |
| Drive traffic for IDO and listing | Primary and secondary market retail participation |
| Profit from the airdrop process itself | Airdrop farmers themselves |
Your objective can be one or a mix of the above, but the content in parentheses is what matters
Three Types Explained
1. Generate Data for VCs and Exchanges
Revenue = Benefits from VCs and exchanges (investment + listing liquidity)
- Actual airdrop costsEssence: A complex mutual-aid scheme where wool comes from sheep, but cattle and turtles pay
Large numbers of farmers participate in mutual-aid
↓
Entry timing completed by VCs and exchanges
↓
Final airdrop tokens find secondary market retail to hold bagsHidden Demand: Reserve chips as insider positions for yourself and stakeholders
Strategy:
- Financing and listing incomplete → Extend airdrop activities, continue PUA
- Strict anti-Sybil, control actual distribution ratio
- Maximize airdrop participation base and dimensions (muddy waters for fishing)
2. Drive Traffic for IDO and Listing
Essentially the entry side has nothing to do with airdrop recipients
Farmers have POW mining mentality: Did tasks, want rewards
Do Bitcoin miners buy Bitcoin?Solution: Find the common ground between farmers and degens - both want to make money
| Strategy | Description |
|---|---|
| Change redemption method | Convert to IDO and early secondary participation rights |
| Max out expectations | Maximize IDO or listing profit expectations |
3. Profit from Airdrop Process
From the farmer perspective, airdrops like AEVO/Backpack/Linea are dividend scheme variants:
Mining rig cost = Cost of writing scripts or hiring workers
Electricity = High fees/gasBubble elimination mechanism: Sybil hunting = Mining disaster, total loss
Airdrop scheme design that treats farmers directly as revenue source
Understanding Strategy from Farmer Side
Farmer Participation Framework
Farmers' expectations for "big airdrops" mainly depend on:
| Factor | Impact |
|---|---|
| Funding amount and VC lineup | Endorsement and trust cost |
| Treasury revenue | Proof of capability |
| Visible costs | Sunk cost perception |
Design Recommendations
| Strategy | Description |
|---|---|
| Front-load PR resources | Let VCs appear more to reduce trust cost |
| Quantitative metric hints | Easy to imagine stories, hints of big airdrop potential |
| Back-load costs | Downplay early visible costs, back-load to point of no return |
Core Formulas
Three Airdrop Types:
├── Data type: Revenue = VC benefits - Actual airdrop cost
├── Traffic type: Convert farmers into degens
└── Extraction type: Farmers as revenue source
Farmer Essence:
├── POW mining mentality
├── Rig cost = Script/worker cost
├── Electricity = Gas/fees
└── Sybil hunting = Mining disaster, total loss
Design Principles:
├── Front-load resources to reduce trust cost
├── Quantitative hints of big airdrop potential
└── Back-load visible costs@ projects you think have terrible airdrop design in the comments, join the discussion